Privacy Policy

1. Information We Collect

When you visit our site, submit a lead form, or request a consultation, we collect the necessary personal data to process your roofing inquiry. This includes:

• Contact Details: Name, email address, and phone number.
• Project Information: Physical address (for site inspection, wind-load mapping, and geographical analysis) and details of the roofing system or storm damage.
• Usage Data: IP address, device metadata, and browser interactions captured via secure server tracking.

2. How We Use Your Data

The information we collect is used strictly to fulfill your contracting inquiries and improve platform performance:

• Matching: Connecting you with a certified Guild master in your specific Texas city chapter.
• Lead Routing: Passing address and project parameters directly to the assigned installer to compile estimates and run ventilation audits.
• Updates: Keeping you updated on scheduling, permit progress, and work estimates.

3. Data Retention and Deletion

We retain project records only as long as necessary to complete your roofing installation and handle workmanship warranty communications. We do not sell or lease your lead parameters, contact details, or project addresses to third-party data aggregators.

4. Cookies and Web Performance Analytics

We utilize cookies, tracking pixels, and performance measurement software—including Google Analytics—to analyze website traffic, monitor user interactions, and optimize digital performance. These analytical tools help us understand critical metrics such as page-load speeds, device responsiveness, bounce rates, visit duration, and geographic layout engagement.

The data collected through these tracking services is aggregated and anonymized. It does not contain directly identifiable personal details. We use this information solely to improve our platform’s technical delivery, content quality, and localized contractor matching.

What You Need to Know & How to Opt-Out: You have full control over cookie tracking on your device. You can manage or disable cookies at any time through your browser's security settings. Additionally, you can opt-out of Google Analytics tracking by installing the official Google Analytics Opt-out Browser Add-on, or by enabling “Do Not Track” (DNT) headers in your browser preferences.

5. Third-Party Integrations

To process consulting requests securely and automate layout reviews, we integrate with secure lead distribution nodes, Google Maps iframe APIs, and encrypted cloud storage. Each third-party integration operates under its own strict privacy protocols.

6. Security Protocols

We apply industry-standard transport security protocols (HTTPS/TLS) across all platform forms. While we make every effort to secure lead data, no digital transfer can be certified as 100% immune from malicious breaches. We encourage caution when submitting highly sensitive site entry codes or specific security lock instructions.

7. Changes to This Policy

The Guild reserves the right to modify this Privacy Policy at any time. Any changes will be posted here immediately with an updated “Last Updated” timestamp.